Business Support

The latest Shop Doctor Retail Workshop is to be delivered on Tuesday 30th April in the unusual setting of Gretna Fire Station.

Arranged by Dumfries & Galloway Council the workshop precedes one to one visits with eligible retailers in Gretna during May which also sees the start of an identical scheme for independent retailers in Lockerbie.

The support programmes for both Gretna and Lockerbie follow successful schemes delivered by Let’s Talk Shop in Dumfries, Annan and Stranraer.

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10 independent retailers in and around Dunbar, Haddington and North Berwick have recently received a one to one advisory visit under a programme funded by East Lothian Council.

The visits were preceded by a retail workshop providing insight into the art of effective merchandising and highlighting the critical elements of ensuring that businesses presented themselves in a manner that enhanced their own opportunities alongside those of the trading environment in which they operate.

The workshop included a review of first impression photographs taken that same day which highlighted some of the often overlooked challenges facing each of the towns.

All participating retailers will receive a Shop Doctor Recommendations Report detailing opportunities for enhancing retail vitality within each business and further developing issues identified during the one to one sessions

Up to 18 shops were eligible for the support and it is hoped that The Shop Doctor will be revisiting the area again in the near future to assist more of the areas diverse independent retailers.

 

Successful tenders recently submitted by Lets Talk Shop Ltd to East Lothian Council, Dumfries & Galloway Council and Argyll & Bute Council will shortly see independent retailers in Dunbar, Haddington, North Berwick, Lockerbie, Gretna and Rothesay participating in Shop Doctor Support Programmes.

This will increase the number of  Scottish towns benefiting from the bespoke advice provided to independent retailers within them to nine with over 100 individual businesses receiving one-to-one advice and in excess of that number of delegates participating in the associated retail/merchandising workshops.

The visit to Rothesay, Isle of Bute is on behalf of the Rothesay Townscape Heritage Initiative (THI), a £2.6 million project currently coming toward the end of year two of a five year delivery phase. The THI project is funded by Heritage Lottery Fund, Historic Scotland, Leader and Argyll & Bute Council.

pigsLooking forward to meeting with delegates at the AHDA* 28th Annual Conference 2013 being held at the Hinckley Island Hotel, Leicestershire on 22nd and 23rd January.

Delivering a  45 minute presentation on Tuesday afternoon focused on identifying opportunities to maximise the retail display area available within their varied businesses.

Making retail space work harder in any environment enjoying customer footfall is an essential ingredient toward the development of existing (or creation of new) revenue streams to help support and sustain a profitable and buoyant business.

*AHDA – Animal Health Distributors Association 

photo acquired from  AHDA website.

Let’s Talk Shop has recently been awarded the contract to work with Dumfries & Galloway Council, VisitScotland and 12 quality assessed Visitor Attractions across Dumfries and Galloway.

The intention of this pilot project is to add value to support to be delivered by VisitScotland who will be advising the attractions involved how to sustain and improve the quality of the visitor experience based upon their established Quality Assurance criteria.

Let’s Talk Shop will be focusing on identification of routes to improve overall business performance  and recommendation of areas for business improvement capable of delivering positive impact on both business vitality and the visitor experience.

“This is not just about enhancing any retail aspect within the attraction” advised Bill Smith of Let’s Talk Shop, “it’s about taking an holistic look at each of the attractions and identifying routes to enhance their vitality and opportunity for effective and profitable engagement with those visiting”

Dawn Hunter-Ellis of DHE Associates will be applying her valuable experience of the tourism sector by working in association with Let’s Talk Shop in the delivery of this project.

This year has not been the best  for footfall and revenue generation at many attractions.  The negative impact of the Olympics on incoming tourism , unforgiving weather conditions and the ongoing gloom over the economic climate all contributing to a severe downturn in attendance figures across the sector.

Taking time out to look at your attraction from an impartial viewpoint, particularly that of the customer,  is never easy and certainly one of the major challenges facing retailers in their fight for survival on our high streets.

Applying his extensive business development skills, understanding of how customers perceive and use space and wide marketing expertise our ‘Shop Doctor’ can bring a refreshing insight into identifying issues impacting on business performance at visitor attractions.

Looking at an attraction through  a fresh pair of eyes can provide an insight into the business that may not have previously been considered. Link this to recommendations as to how to improve the way the attraction interfaces with the customer, ideas to improve catering or retail efficieny and suggestions regarding routes to effective diversification the outome could prove very stimulating. 

If you are considering how to revitalise your attraction in time for 2013 now might be a good time to talk to Let’s Talk Shop.  Our skills are not just orientated towards retail development alone, they are transferable into any business where direct customer interface and delivery of high levels of customer service are critical to maintaining existing levels and, ideally, attracting increased and profitable attendance in the future.

Charity shops exist mainly to fund the great work done by their charity yet, as with all retail businesses in the present economic climate, they are facing an increasing number of challenges when it comes to sustaining their income streams .

Common concerns include: …. how can they continue to attract customers to buy from them when there is greater competition? How can local charities compete against national charity shops and how can they access good quality donations to maintain an appealing product range?

To assist those that manage and work in the charity sector to better understand how subtle changes in their approach to retailing might help improve their trading vitality “The Shop Doctor”  presented a special retail masterclass for local charity shops.

The free evening event  on 7th November was coordinated by Kelly Metcalf from Business in the Community and held at the excellent facilities provided by Caritas at the Salford Cathedral Centre. Further information via kelly.metcalf@bitc.org.uk or 07867 826271

For more photographs of the evening click here

Charity Shop Doctor feedback from attendees 

post updated 16.00 22.11.12

The Shop Doctor is currently working on a project  to assist Cheshire East Council identify opportunities to improve the shopping experience in the ten market towns involved in the Love Local Life Loyalty Card initiative.

The Shop Doctor is assessing the physical experience of shoppers in the towns  and also evaluating the effectiveness of their on-line presence and how it might be more effectively utilised to attract increased shopping activity to each of the towns.

The final report will highlight issues  impacting on the shopping experience and propose recommendations that will help inform future initiatives to help maintain and develop retail vibrancy in towns across the County.

The towns involved are Alderley Edge, Alsager, Bollington, Congleton, Disley, Knutsford, Macclesfield, Middlewich, Sandbach and Wilmslow.

The Shop Doctor will be spending  4 days in Stranraer between the 25th and 28th September in the latest Let’s Talk Shop  support programme funded by Dumfries & Galloway Council.

The visit follows recent work undertaken in Annan and Dumfries and includes anevening Masterclass Workshop on the Tuesday 25th helping retailers understand the importance of providing a strong first impression to customers and how application of some straightforward common sense can make a real differences to shop performance.

During the programme the Shop Doctor will also be visiting individual retailers assessing their businesses potential and presenting recommendations for change that need cost no more than a little time.

The Shop Doctor commented “in the present economic climate it is not always possible for retailers to invest in new shop fittings, lighting or even redecoration. My challenge is to identify cost effective routes to improve retail performance, working with what the retailer has already got by making it work even harder” he added “where investment is an option I can help ensure that the investment is one that can really help build performance and onward profitability”

For further details of the retail masterclass or to discuss the possibility of arranging a ‘one to one’ visit contact:

Wendi Cuffe, Economic Development Officer, Dumfries & Galloway Council
Phone: 0303 333 3000
Email: wendi.cuffe@dumgal.gov.uk